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HP HP2-B110 : Selling HP Imaging and Printing Supplies

HP2-B110

Exam Code: HP2-B110

Exam Name: Selling HP Imaging and Printing Supplies

Updated: Aug 11, 2026

Q & A: 69 Questions and Answers

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HP HP2-B110 Exam Syllabus Topics:

SectionObjectives
Topic 1: HP Imaging and Printing Portfolio Overview- HP printer and MFP product categories
  • 1. Laser printing solutions
    • 2. Multi-function printers (MFPs)
      • 3. Inkjet printing solutions
        - HP supplies ecosystem
        • 1. PageWide and LaserJet supplies
          • 2. Original HP cartridges
            Topic 2: Selling HP Printing Solutions- Value-based selling approach
            • 1. Total cost of ownership (TCO)
              • 2. Print quality and reliability benefits
                - Customer needs analysis
                • 1. Home office vs enterprise requirements
                  • 2. Print volume and workload assessment
                    Topic 3: HP Supplies Differentiation- Counterfeit and non-HP supplies risks
                    • 1. Device damage risks
                      • 2. Print quality degradation
                        - Original HP ink and toner advantages
                        • 1. Print yield and consistency
                          • 2. Warranty and reliability considerations
                            Topic 4: Channel and Sales Strategy- Customer retention strategies
                            • 1. Subscription-based printing models
                              • 2. Supplies replenishment programs
                                - Partner and reseller ecosystem
                                • 1. Authorized HP partners
                                  • 2. Distribution channels

                                    HP Selling HP Imaging and Printing Supplies Sample Questions:

                                    1. Where can customers find more information about how to protect themselves from counterfeit products?

                                    A) The HP anti-counterfeit website
                                    B) The HP anti-counterfeit end-customer investigation trainings
                                    C) The HP anti-counterfeit video hotline
                                    D) The HP anti-counterfeit TV channel


                                    2. Where would you find details of the storage conditions for an HP LaserJet Cartridge?

                                    A) They are written on the print cartridge box
                                    B) They are in the printer manual
                                    C) They are listed at www.hp.com/storageconditions.
                                    D) They are printed on the cartridge.


                                    3. How can you increase the sales of supplies?

                                    A) By joining the Planet Partner Program
                                    B) By increasing usage via understanding your customer needs
                                    C) By reducing the price of the management tool
                                    D) By ending the printer life early


                                    4. Where is the security label on a laser cartridge?

                                    A) Only on the bottom
                                    B) Only on the top
                                    C) Always on the tear strip
                                    D) Randomly placed on the packaging


                                    5. In which type of hardware is the majority of the current total supplies sell-out used?

                                    A) The most current workgroup printers from this year's line-up
                                    B) Devices that are older than the current line-up
                                    C) The most current MFPs from this year's line-up
                                    D) The most current retail HP inkjet devices from this year's line-up


                                    Solutions:

                                    Question # 1
                                    Answer: A
                                    Question # 2
                                    Answer: A
                                    Question # 3
                                    Answer: B
                                    Question # 4
                                    Answer: C
                                    Question # 5
                                    Answer: B

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