IBM 00M-645 : IBM Cognos Business Intelligence Sales Mastery Test v2

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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. A potential customer is looking for a way to explore the data to determine why product sales are rising in one region but falling in another.
Which type of analysis in IBM Cognos BI best meets this requirement?

A) Slice-and-dice and trending
B) Scenario modeling
C) Analytical reporting and drilling
D) Statistics and predictive analytics

2. Which type of analysis in IBM Cognos BI is sufficient for most users and should be introduced into every deal to sell more seats?

A) Slice-and-dice and trending
B) Scenario modeling
C) Analytical reporting and drilling
D) Statistics and predictive analytics

3. What is the major weakness of competing enterprise business intelligence solutions?

A) Limited implementation resources.
B) Poorly rated by industry analysts.
C) Patched and stitched architectures.
D) Narrow and limited BI coverage.

4. Which major differentiator did version 10 introduce to the IBM Cognos BI interface?

A) Unified workspace for all users.
B) Ad hoc reporting capabilities.
C) Separate workspaces for distinct roles.
D) Mobile support for all functionality.

5. Which statement should a sales representative listen for when positioning IBM Cognos BI to an IT project manager?

A) We are forced to be reactive, not proactive, to critical business situations.
B) New BI solutions are difficult to integrate with existing systems.
C) We do not have the relevant data to make decisions on recruitment.
D) It is difficult to see into the overall performance of the supply chain.

Solutions: