IBM M2020-645 : IBM Cognos Business Intelligence Sales Mastery Test v2

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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. Which part of driving performance is NOT handled by IBM Cognos BI?

A) Reporting
B) Scorecarding
C) Analysis
D) Planning

2. Which type of analysis in IBM Cognos BI is sufficient for most users and should be introduced into every deal to sell more seats?

A) Slice-and-dice and trending
B) Scenario modeling
C) Analytical reporting and drilling
D) Statistics and predictive analytics

3. A company has issues with the query performance of their company's current BI system. Which feature of IBM Cognos BI best addresses this pain point?

A) In-memory Processing
B) Simply Systems Management
C) Accelerated Model Design
D) Real-time Monitoring

4. An existing Cognos BI customer has applications that depend on a previous version of Cognos (Series 7). They wish to migrate to IBM Cognos BI.
Which product most resembles their previous version and is likely to provide them with the easiest migration?

A) TM1
B) PowerPlay
C) Controller
D) Business Insight Classic Mode

5. What is the best strategy when positioning IBM Cognos BI against a niche competitor such as QlikView and MicroStrategy?

A) Explain that unlike these other vendors, all functionalities of Cognos are available out of the box without having to code.
B) Warn the customer of hidden charges attached to features perceived as free.
C) Describe how IBM Cognos is the lowest cost solution on the market and provides the lowest total cost of ownership of all vendors.
D) Expand the agenda to include capabilities not provided by the competitor.

Solutions: